Jack Ferver 海报

Poster 海报设计
Photography 摄影

Link

The poster is a site-specific project, showing a series of different layers of spaces. Through the human gaze, the site becomes a temporary heterotopia. When you first gaze at the poster, you see a hand behind the glass coming towards you. The hand is reflected by the round mirror, and the real hand isn’t fully shown in the poster. The hand seems to jump out of the poster frame then extend to the real architectural space — the reality, where we stand, in front of the mirror, the poster, the frame. When you realize that it’s just a flat printed poster, you immediately recognize the second space — the world outside reflected into the poster — because the poster was pasted behind the glass door of the entrance to the art school building. So, while reading the text on the palm of the hand, the address of the school was revealed in the poster through the reflection of the glass. Finally, when you step out of the boundaries of this heterotopia and gaze at yourself reflected through the front of the glass door, you know what a poster can offer the world.


这次的海报是一个空间特定的项目,该项目显示了一系列不同的空间层。通过人的凝视,该空间成为暂时的异托邦。当您第一次凝视海报时,您会看到玻璃后面的一只手向您伸来。这只手被圆镜反射,而真实的手却没有在海报中完全显示出来。这只手似乎跳出了海报框架,然后延伸到真实的建筑空间-现实,我们站在镜子前,海报,框架。当您意识到这只是一张平面印刷的海报时,您会立即意识到第二个空间-外面的世界已反射到海报中-因为海报粘贴在艺术学校大楼入口的玻璃门后面。因此,在阅读手掌上的文字时,通过玻璃的反射在海报上揭示了学校的地址。最后,当您走出这种异托邦的界限,凝视着透过玻璃门反射的自己时,你会知道海报可以为世界带来什么。

Poster & photography by Zhongkai Li

Printed in New Haven, U.S., 2018, size: 60x90cm